This advert has several parts that stand out to entice the customers into buying it by using connotations to make the customer want to feel like the model in the advert.
For example, the shininess of the perfume bottle connotes elegance. It is reflecting the light from behind the model which makes her seem mystical. The windswept look of her hair connotes glamour and sexiness. The glow of her skin makes her look even more glamorous and connotes that if you use this product you will have beautiful skin. The use of rule of thirds is present and the eye is drawn to the product because of its placing. The woman is staring out of the advert which connotes dominance. The use of chiaroscuro shows the contrasts between light and dark. Also, the positioning of the woman connotes that she represents innocence while the perfume allows you to access your dark/wild side. The nakedness of the model implies that the perfume is all you need to wear to look and feel sexy. The name of the perfume also sounds mystical.
Dan you obviously understand the concepts discussed but you need to develop your ideas and points for analysis further. Use separate paragraphs to introduce each point ie: separate paragraphs for compostion, lighting and mise-en-scene, model, representation and ideology, ...
ReplyDelete"Also, the positioning of the woman connotes that she represents innocence while the perfume allows you to access your dark/wild side."
All other comments and analysis succinct and clear. I don't understand how the position of woman connotes innocence ... develop point and explain further.